Property Management Blog

Zillow Rent Zestimate®

Zillow Rent Zestimate®

Lots of owners and landlords bring up Zillow. Mostly when the Zillow Rent Zestimate® is higher than what they’re hearing from professional property managers.

But we’ve also heard people complain because the rental value of their property was too low on Zillow, and they worried how that would affect potential renters.


What we haven’t heard a whole lot of people say is, “Wow, my Zillow Rent Zestimate® is exactly the same as what you’re saying the rental rate of my property is!”


Obviously, you want to get as much rent as you can for your property! And when you see a site as popular as Zillow, you have to figure it has some merit.


Well, that can lead people to make big mistakes when pricing their rental property, which is a shame…because Zillow actually tells people that they make big mistakes!


They actually have disclaimers on their site which state they’re off on value oftentimes.


In their defense, their values are computer-generated. Of course, they’re likely to be off. They haven’t actually seen the inside of the property...they don’t even lease properties; they just display them online.


Luckily, we pride ourselves on accuracy, so whatever Zillow says about your rental property shouldn’t hurt you…as long as you pay more attention to our analysis than their Zillow Rent Zestimate®.


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